Simon Crutchley

Chief Executive Officer and Executive Director, AVI

Simon Crutchley is Chief Executive Officer and Executive Director of AVI, in the role since October 2005.

AVI is a JSE-listed branded food, beverage and footwear group whose operations include Entyce Beverages and Snackworks. For the year to June 2026 it reported revenue of R16.24 billion and a 300 cent special dividend.

In the job

  1. AVI introduced a revised operating structure with dedicated management teams for Entyce and Snackworks, effective July 2026. Source

  2. AVI reported FY2026 revenue up 1.4% to R16.24 billion and declared a final dividend of 418 cents plus a special dividend of 300 cents. Source

Career before

  1. Co-founder, Otterbea International
  2. 1997Managing director, Consol Limited
  3. 1999Director, AVI board
  4. 2002Business development director, AVI

Education

Bachelor of Business Science, University of Cape Town

Sources

  1. avi.co.za
  2. marketscreener.com
  3. billionaires.africa

Facts last checked 3 November 2026. Spotted something out of date? Tell us.

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