Piet de Jager

Chief Executive Officer, Fresh Produce Exporters' Forum

Piet de Jager is Chief Executive Officer of Fresh Produce Exporters' Forum, in the role since September 2025.

The Fresh Produce Exporters' Forum represents South African fruit exporters on logistics, ports and market access. De Jager took over from Anton Kruger, who had led it for nearly 14 years, and said he would review the forum's strategy.

In the job

  1. Took over as chief executive from Anton Kruger and began a review of the forum's strategy, which he called FPEF 3.0. Source

Career before

  1. Accountant and manager, PricewaterhouseCoopers
  2. Chief executive, Agrimall Africa
  3. Chief executive, AgriSA Enterprises
  4. Managing director, Ecofarma Southern Africa
  5. Consultant, Deloitte Consulting

Education

Chartered accountant (SA)

Sources

  1. farmersweekly.co.za
  2. foodformzansi.co.za
  3. freshplaza.com

Facts last checked 3 November 2026. Spotted something out of date? Tell us.

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